BUSINESS TRAVEL & MEETINGS SHOW 2011 UNVEILS INNOVATIVE SHORTLIST

PrivateFly.com, the private jet booking platform has been announced as one of the finalists in the Transport category, and is the only private jet business amongst the 14 finalists. The Business Travel & Meetings Show is the leading event for business travel suppliers and buyers in Europe and takes place 8-9 February 2011 at Earls Court 2 in London. The prestigious annual Innovation Awards recognise companies that are leading innovators in the Business Travel industry.

Carol Cork, Marketing Director of PrivateFly.com comments "We're delighted to be recognised in this shortlist of innovative companies within the Business Travel Industry, and this underlines the fact that private aviation is a smart and efficient form of business travel. A core part of our business strategy is to integrate private jet travel much more closely with the travel industry, and we have created an agent-friendly online system making it much quicker, easier and more cost effective to sell private jet charter."

PrivateFly has brought online technology to the private jet industry - a network of accredited global operators quote online competitively for every flight and there are a range of private jet price comparison tools and other online services that make it easy for customers and travel agents to book a private jet charter flight.

Travel agents can get instant price estimates, plan itineraries and compare realtime pricing online. PrivateFly also works as a B2B software provider and supplier to make it quicker, easier and more transparent to sell private charter. The company now offers a range of benefits and online content for business travel bookers and arrangers, including an i-frame of its Quick Quote search box for travel partners to use on their own websites, or a full branded white-label solution.

The category winners will be announced on the first morning of the show, which takes place 8-9 February 2011 at Earls Court in London. The Gold Award - which is the entry that receives the most votes overall - will be unveiled at the BTMS after show party on 8 February 2011.

To book a private jet charter flight call +44 1747 642777 or email enquiries@privatefly.com

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