PRIVATEFLY.COM TARGETS INDEPENDENT TRAVEL AGENTS

PrivateFly.com, the unique online booking engine for private aviation, has announced a new partnership with
business travel network Advantage Travel Centres, whose 200+ members are independent business travel agents with
a combined annual buying power of over £1.1 billion.

This new partnership includes specific member benefits for Advantage Travel members including lucrative
commission-share opportunity and agency incentives. PrivateFly's 'quick quote' search tool is also embedded within
the Advantage Travel members' intranet, allowing access to instant and accurate private jet estimates for
any global trip. Members can then click through to PrivateFly.com to submit their client's flight request
to all relevant aircraft operators worldwide. The agent can compare quotes for available options - which are
usually returned within minutes - and complete the client's booking online or by phone, with PrivateFly's
expert team available 24/7.

Ken McLeod, corporate director of Advantage Travel Centres comments: "This new partnership with PrivateFly.com
means our members can now compare and buy private jet charter on behalf of their clients as easily and
quickly as other travel products, which has often been viewed as a complex requirement in the past.
We are delighted to be giving our clients the very best choice and price transparency for private jet charter".

Adam Twidell, founder and director of PrivateFly, adds: "This partnership with Advantage Travel allows us to
reach significant volumes of business travellers, and is a great move forward in our distribution strategy to
make private charter booking quicker and easier for our travel trade partners. We are looking forward to working
closely with them to build the association further".

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